I. Uses (Complete & Balanced Pet Formula Food)

1. Meet Pets’ Daily Basic Nutritional Needs and Replace the Feeding Mode of "Single Food + Supplements"

• Comprehensive Supply of Core Nutrients: Contains essential nutrients for pets, including protein (mainly animal protein such as chicken and fish to support muscle growth), fat (Omega-3/6 fatty acids to nourish skin and fur), carbohydrates (easily digestible grains or tubers to provide energy), vitamins (vitamin A/D/B complex to maintain eyesight, bones, and metabolism), and minerals (calcium, phosphorus, zinc, iron, selenium for bone development and immune regulation). There is no need to additionally feed "protein powder + vitamin tablets + calcium tablets", avoiding "excessive nutrient overlap (e.g., kidney stones caused by excessive calcium)" or "nutrient deficiency (e.g., rough fur caused by lack of Omega-3)";
• Adaptation to "Single Staple Feeding": Whether in the form of dry food, wet food, or freeze-dried food, it can serve as the sole food source for pets (e.g., an adult British Shorthair cat can meet its full-day nutritional needs by only eating this food + water daily). It solves the feeding misunderstandings of "feeding leftovers (high salt and oil)" and "feeding single meat (lack of vitamins)", and is especially suitable for novice pet owners.

2. Adapt to the Exclusive Nutritional Needs of Pets in Different Physiological Stages

• Puppies/Kittens (0-12 Months Old): The formula is fortified with protein (content ≥28%), calcium and phosphorus (calcium-phosphorus ratio 1.2:1, meeting bone development needs), and DHA (promoting brain and eyesight development). It avoids "growth retardation caused by insufficient protein in ordinary food" and "double rows of teeth/abnormal leg shape caused by calcium-phosphorus imbalance". For example, Golden Retriever puppies can support the growth of joint cartilage after eating it, reducing the risk of arthritis in adulthood;
• Adult Pets (1-7 Years Old): Precisely controls energy density (e.g., the calorie content of the formula for small dogs like Poodles is ≤3600kcal/kg to avoid obesity; the calorie content of the formula for large dogs like Golden Retrievers is ≥3800kcal/kg to meet activity needs). At the same time, probiotics (such as Bacillus subtilis) are added to regulate intestinal flora, reducing "soft stools and constipation in adult pets caused by improper diet". It adapts to different living scenarios of "more indoor activities/less outdoor exercise";
• Senior Pets (Over 8 Years Old): Adopts a "low-fat, high-fiber, easily digestible protein" formula (such as hydrolyzed chicken protein to reduce liver and kidney burden), and is fortified with glucosamine (to protect joints) and vitamin E (for antioxidant effects). It alleviates "muscle loss in senior pets (easily digestible protein for absorption)", "joint stiffness (difficulty climbing stairs)", and "slow intestinal peristalsis (constipation)". For example, senior Pekingese dogs can improve their willingness to move after eating it, reducing "post-meal bloating";
• Pregnant and Lactating Female Pets: Increases the content of protein (≥30%), calcium, phosphorus, and folic acid to meet fetal development (folic acid prevents malformations) and lactation needs (high protein supports milk secretion). It avoids "convulsions caused by calcium deficiency during pregnancy" and "insufficient milk and low weight of young pets caused by nutritional deficiency during lactation". For example, after lactating Border Collie bitches eat it, the weaning weight of puppies can increase by 15%-20%.

3. Assist in Preventing Nutrition-Related Health Problems and Reduce the Risk of "Diet-Induced Diseases"

• Intestinal Health Maintenance: Adds a combination of prebiotics (inulin) + probiotics to regulate the balance of intestinal flora, reducing "diarrhea in puppies during food transition", "stress-induced soft stools in adult pets", and "intractable constipation in senior pets". It is especially suitable for breeds with sensitive intestines (such as Corgis and Ragdolls);
• Skin and Fur Health: Omega-3 (fish oil) + Omega-6 (sunflower oil) are scientifically proportioned at 5:1, combined with biotin and zinc. It alleviates "dry dandruff (obvious in winter)", "brittle fur (excessive shedding during grooming)", and "recurrence of skin diseases (such as allergic dermatitis)". For example, after adult British Shorthair cats eat it for 1 month, the luster of their fur improves, and dandruff is reduced by 80%;
• Bone and Joint Protection: The calcium-phosphorus ratio is strictly controlled at 1.1-1.3:1 (complying with AAFCO standards). The formula for large-breed puppies additionally adds chondroitin to prevent "bone dysplasia (such as archback in Dobermans)" and "joint wear in adult dogs (such as pain when Labrador Retrievers climb stairs)", avoiding "fragile bones caused by unbalanced calcium-phosphorus ratio in ordinary food".

4. Adapt to the Differentiated Needs of Multiple Pet Breeds

• Body Size Adaptation: The formula for small dogs (such as Chihuahuas) has small particles (3mm in diameter) that are easy to chew, avoiding "choking due to large particles"; the formula for large dogs (such as Alaskan Malamutes) has wear-resistant particles (to clean teeth) and high energy to meet "daily high exercise volume";
• Breed Characteristics Adaptation: The formula for flat-faced cats (such as Exotic Shorthairs) uses "low-dust dry food" and "easy-to-swallow wet food" to avoid "difficulty eating when stuffy nose"; the formula for long-haired dogs (such as Samoyeds) is fortified with Omega-3 to reduce "fur tangles (time-consuming grooming)"; the formula for bulldogs (such as French Bulldogs) is low-fat to prevent "shortness of breath caused by obesity".

II. Selling Points (Complete & Balanced Pet Formula Food)

1. Scientific Proportioning: Core Advantage Distinguishing It from "Ordinary Pet Food"

• Nutrient Proportioning Complies with Authoritative Standards: Follows AAFCO (Association of American Feed Control Officials) or national standards GB/T 31216 (dog food)/GB/T 31217 (cat food). Indicators such as calcium-phosphorus ratio and amino acid pattern (essential amino acid content ≥22%) have been verified through animal experiments, avoiding "unbalanced proportioning under the 'complete nutrition' gimmick of ordinary food (e.g., protein mainly from plant sources with low absorption rate)";
• Stage-Specific Precise Nutrition: Under the same brand, it is subdivided into "puppy/kitten formula", "adult formula", "senior formula", and "pregnancy/lactation formula" instead of "universal formula". For example, the DHA content in the puppy/kitten formula is twice that of the adult formula, and the fiber content in the senior formula is 30% higher than that in the adult formula. It truly adapts to the physiological differences of different stages and is more scientific than "feeding one type of food for all stages".

2. Full-Scenario Adaptation: Worry-Free Feeding, Reducing Pet Owners’ Decision-Making and Operation Costs

• Friendly to Multi-Pet Households: Under the same brand, dog and cat food can be selected according to their respective stages; even small dogs and large dogs can share the "adult formula (with adjusted feeding amount)". There is no need to "buy multiple types of food + multiple supplements for different pets", saving storage space and budget;
• Zero Threshold for Feeding: There is no need to calculate the ratio of "meat, food, and supplements". Feeding can be done according to the "weight-feeding amount table" on the package (e.g., 50-60g of dry food per day for a 5kg adult cat). Novice pet owners do not need to "check guides and try matching", avoiding "obesity caused by overfeeding or malnutrition caused by underfeeding".

3. Safety and Compliance: Full-Chain Guarantee from Raw Materials to Production

• Selection of High-Quality Raw Materials: The source of animal protein is traceable (e.g., "Chilean deep-sea fish", "Shandong white-feathered chicken"). There is no "meat meal (unknown source)" or "industrial additives (such as artificial colors and preservative BHA)". Some high-end products use "human-edible grade raw materials" and pass heavy metal and microbial testing (with a report attached to each batch);
• Compliant Production Standards: Production workshops meet GMP standards for pet food, avoiding "unsanitary conditions caused by small workshop production (e.g., vomiting caused by excessive mold)". Some brands have passed ISO9001 quality certification, making them more trustworthy than "three-no products (no manufacturer, no production date, no quality certificate)".

4. Visual Health Benefits: Intuitive Improvement in Pet Condition

• Short-Term Effects: After 1-2 weeks of consumption, pets show improved fur smoothness (reduced loose fur), formed feces (soft stools turn normal), and increased mental activity (e.g., senior pets interact more frequently);
• Long-Term Benefits: After 3-6 months of continuous consumption, puppies/kittens reach developmental standards (weight and height meet breed standards), adult pets maintain stable weight (no obesity or emaciation), and the risk of chronic diseases in senior pets is reduced (e.g., the incidence of bone problems and intestinal diseases decreases by 60%). It reduces the "frequency of medical treatment due to nutritional problems (a single intestinal disease treatment costs over 200 yuan)".

5. Diverse Forms: Adapting to Pet Tastes and Pet Owners’ Feeding Habits

• Multiple Forms to Meet Needs: Covers dry food (portable with long shelf life, suitable for office workers), wet food (high moisture content, suitable for pets that do not like drinking water, such as Exotic Shorthairs), and freeze-dried food (high protein, suitable for picky pets or as rewards). All forms maintain the "complete and balanced" attribute, so there is no need to worry about "lack of vitamins when eating freeze-dried food or lack of calcium when eating wet food";
• Optimized Palatability: Uses "natural meat flavoring (no artificial attractants)", with an acceptance rate of over 90% among dogs and cats. It avoids "picky pets turning 'complete nutrition food' into 'snacks'". For example, picky Poodle puppies can eat actively, solving the problem of "pet owners chasing to feed and pets only eating snacks".